Our story begins 30 years ago when Cătălin Stroe, then a young visionary engineer fresh out of college, firmly believed that small farmers needed agricultural and gardening machinery that would make their work faster and easier .
The journey from an idea to a business worth more than 40 million euros and with more than 200 employees was only possible through the perseverance and determination of the founding team, through innovation, shared values and a clear mission: to become the trusted partners of customers ours, regardless of whether we are talking about the Romanian or the international market.
Over the years, RURIS has brought efficiency in agriculture to over a million people in rural and urban areas in Romania.
We work in harmony with nature, and our innovations have often set trends in the market and reinforced our motto: "Power for nature".
We continue to invest in innovation to provide motorized yard and garden products and solutions that actually make people's work easier and more efficient, all while respecting the communities in which we operate and the environment.
We turn technology into opportunity and want to share our know-how also abroad. Thus, we ended up being present in 15 other countries, and our area of activity is constantly expanding. This is only possible thanks to our passionate and committed team.
We like to say that we are always one step ahead of the times, so our vision is to maintain our position as a respected leader in the market, in our area of activity, through innovation and adaptability to the demands of future consumers.
Feedback from the market is one of the most important resources for us.
In everything we do, we have five big goals in mind:

• Investment in technology
• Development of innovative products
• Geographic expansion
• Long-term commitment and collaboration with customers and business partners
• Continuous optimization of processes and business models

We invest in research and development of new products
Our reputation is built on keeping our promises and continuously investing in reliable, efficient and quality solutions that help our customers. Our products are made from the best materials and combine modern design with state-of-the-art technology. At RURIS, we are committed to providing our customers with high-performance machines that they can enjoy in the long term.
Our engineering team is constantly working to develop the product portfolio and bring to market products that provide maximum performance with minimum effort. Currently, RURIS has over 500 products in its portfolio.
We don't just offer customers machines, but complete solutions!
RURIS products are present in over 400 partner sales points
In the 30 years since we have been on the market, we have managed to build strong partnerships with people who share the same vision and work every day to achieve their goals. RURIS has an extensive network of partner stores nationwide, where customers can find our products and benefit from specialized advice. This ensures a high level of quality in terms of services offered to users. The staff in the shops of the authorized distributors are prepared to provide specialized advice on RURIS products, as well as to offer original spare parts and accessories.
We have a network of over 200 RURIS partner services
We are with the consumer from the first contact with the brand and throughout the process of using the purchased equipment. RURIS not only offers a wide range of products, but also a network of partner services, ready to respond to requests at any time. Our partners have the necessary experience to effectively solve reported problems. The network of partner service stations is constantly expanding because we want to offer our customers the best experience both at the time of sale and after sale.
We supply our customers with original spare parts
We provide our partners with original spare parts that were created together with the products in our portfolio, which means that they perfectly fit RURIS machines. They meet the same quality standards and come as a guarantee that our customers can enjoy the purchased product for a long time. Original RURIS spare parts can be found in all partner service stations.
We are #STRONGTOGETHER‚
We strongly believe that beyond individual success, every company has a responsibility not only to customers or employees, but also to the community. We are actively involved in various Social Responsibility campaigns, especially in the field of Education and Health, because these are the fundamental pillars of a harmonious society that can develop. Our soul project is "RURIS supports Education, supports the Romanian future", through which we annually offer thousands of fully equipped schoolbags to children from rural areas, where school dropout becomes an increasingly cruel reality. Together we can bring the change we need so much, because we are #StrongTogether!
The RURIS team